Dolls’ houses are traditionally linked with girls rather than boys but Sweden, the most gender-equal country in the world, is challenging such stereotypes.
Swedish toy catalogue Leklust is one of a number of Swedish businesses that are combating gender stereotypes.
“Gender roles are an outdated thing,” Kaj Wiberg, CEO of Leklust, told the Swedish newspaper Metro. “I’m 71 years old and those of us who have worked in this industry for a while know that boys play with dolls’ houses.”
Among adults who are dolls’ house enthusiasts, there are an awful lot of men and anyone who has watched small children at play will know that dolls’ houses can hold as much fascination for boys as for girls.
It’s fair to say that the creation of miniature worlds has nothing to do with gender and everything to do with imaginative play, so it’s good that artificial barriers assigning one kind of toy to a boy and another to a girl are being broken down.